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About ADIA

The Australian Data and Insights Association (ADIA) is the national peak industry body for data, insights and research organisations in Australia.

We work with our members and partners to enhance, protect and promote the research industry.

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Australians no longer relate to “Aussie family” advertising stereotypes as housing crisis bites

Major shifts to family structures and the housing affordability crisis are among the key trends shaping the world post-COVID, according to a new report from Pureprofile Limited (ASX: PPL) and Insights Exchange.  Read more

Pureprofile teams up with iGoDirect to enhance rewards and loyalty programs

lobal data and insights company,Pureprofile Limited (ASX: PPL) has today announced a new partnership with customer engagement powerhouse, iGoDirect to bring new incentivised opportunities to its active member base.  Read more

Dynata Global Consumer Trends Series: The New Experience Economy

Nearly everyone’s lives have been changed by the pandemic, and for almost half of the global population, the change was profound.  Read more

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