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Company NameErgo Strategy Pty Ltd
Head officeSuite 404
19A Boundary Street
Rushcutters Bay, NSW 2011
Australia
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Phone0407269108
Mobile0407269108
EmailEmail hidden; Javascript is required.
Websiteergostrategy.com.au
Year your company was established2009
General information

Ergo Strategy is a boutique consumer insights consultancy that studies people and their markets. We translate sophisticated modelling and analysis of how your customers think into immediate commercial value.

WHO WE ARE: A team of researchers, strategists, and storytellers, we combine analytical rigour with clear, compelling communication. Our consulting approach simplifies complexity, delivering insights that drive strategic growth. We design bespoke research solutions, blending qualitative depth with quantitative precision.

WHAT WE BELIEVE: We put customers at the heart brand strategy, grounded in a comprehensive understanding of how consumers make decisions. We believe in consultation, collaboration and clever solutions to complex problems.

Ergo is ISO 20252 accredited, ensuring data integrity and compliance with The Research Society and professional codes of conduct.

Number of full-time personnel16
Key personnel

Toby Hill – Managing Director
Michelle Godfrey-Hill – Creative Director
Ed Elias – Director
Alice Louw – Director

ADIA member since:2025
Research specialisation

A full service agency offering qualitative and quantitative research
Market segmentation and customer value
Drivers of loyalty and advocacy
Customer acquisition and churn
Customer journeys and experience
Brand and portfolio management
Pricing strategy
Innovation and concept development
Modelling and demand forecasting