Training
Please check ADIA member communications for dates on all new training opportunities and also check back here regularly for updates.
To find recordings and resources for past webinars, please check our On Demand Training page or contact jennifer@dataandinsights.com.au
QA Online Training
Did you know ADIA offers on demand online QA training? Find out more here.
ADIA Presents: Lunchtime Learning – Upcoming Webinars & Training Programs
JULY
Resilience Fatigue webinar with Alison Earl
Date: Thursday 29 July 2021
Time: 12:00pm
Duration: 1 hour
Cost: free to ADIA members
Presenter: Alison Earl, Minset and Resilience Expert
It’s been a long 18 months dealing with the pandemic and mental health continues to be a growing concern for leaders and their teams.
- Has the latest round of lockdowns affected you or your team?
- Is lockdown fatigue affecting your business?
- Are you safeguarding your and your employees’ mental health and wellbeing?
- Are your team leaders able to adapt and reassess what can be achieved, or is everyone ‘just over it’?
Alison knows just how we feel and is extending an invitation to ADIA members for her upcoming live session on Thursday 29 July 2021 to discuss RESILIENCE FATIGUE – how to recognise the symptoms and how to change the focus to restore and improve energy.
Don’t forget Alison’s on-demand training video – How to Stay Positive – watch it here today.
AUGUST
Small Business SEO optimization
Date: Thursday 12 August 2021
Time: 12:00pm
Duration: 45 mins
Platform: Zoom
Cost: free to ADIA members
Presenter: Sid Lal from Bruce Clay Australia
Any business that needs to drive more targeted traffic to its website will benefit from this online webinar.
Did you know?
- 93% of online experiences begin with a search engine
- 53% of shoppers say they always do research before they buy to ensure they are making the best possible choice.
- 3 out of 4 shoppers who find local information in search results helpful are more likely to visit stores.
- Google is the #1 search engine in Australia
In such a scenario, marketers must ensure they are using Google, one of the most powerful marketing platforms to grow their business. In this webinar, Sid Lal will show you the various elements of effective SEO and Google campaigns.
Key Learnings:
- Elements of successful SEO Campaigns
- Elements of successful Google Ad Campaigns
- ROI: Setting Realistic Expectations
- Measurement & Reporting
- Success stories from Digital Marketing Campaigns
- Free Google Tools That Every Marketer Must Have In Their Tool Box
About Sid Lal – Managing Director, Bruce Clay Australia
Sid is a domain expert in Digital Marketing (specialising in SEO and Google Ads) and is a speaker and instructor at various industry forums including TEDx, DMAI, SES, Adtech, Australian Marketing Institute, Young Entrepreneurs Academy, Digital Vidya…
Sid brings a unique perspective of working across both the Indian and Australian markets. He has successfully navigated the unique challenges presented by the complex Indian business environment. He has implemented technology and processes to remotely manage the business and improve efficiencies.
Born and raised in New Delhi, India, Sid moved to Australia in 1993 where he graduated with distinction from Western Sydney University with a degree in marketing followed by an MBA specialising in e-commerce from the University of Technology, Sydney.
Sid is a serial entrepreneur & set up his first business when he was still in University. In 2005 he used his Digital Marketing knowledge to transform his entire business from an offline model into an Internet Marketing powered inbound sales organization which translated into $15 million in online sales for its channel partners.
In 2018 Sid returned to Sydney to head up Bruce Clay Australia, a recognised leader in Search Marketing since 1996 with a focus on Search Engine Optimisation (SEO) and Google Ads. He currently works with Australian businesses to optimise their Digital Marketing strategy.
Member Resources
ADIA member-only legal hotline
Andrew Maher, Partner CIE LEGAL/ADIA Legal Counsel
Employment/Human Relations advice – legal hotline
If you require advice about staffing matters, please be sure to take advantage of ADIA’s free legal workplace relations hotline service. Contact Andrew Maher, Partner, CIE Legal on 0403 399 237.
