News from ADIA members

McNair yellowSquares acquires Qualitative Recruitment Australia (QRA).

We are delighted to announce that from July 1st, 2022, McNair yellowSquares will acquire Qualitative Recruitment Australia (QRA).  Read more

Dynata Global Consumer Trends: The Economic Crossroads Report

Across the world, rising costs are causing anxiety and financial struggles for consumers.  Read more

ENGINE in the US, Europe, and Australia Rebrands to Big Village

ENGINE, a global advertising, technology, and data company, today announces its new corporate brand name, Big Village (www.big-village.com/au) in the US, Europe, and Australia.  Read more

TRA Sydney bolsters senior team; signs foundation clients; and move into new premises

Leading insights and research consultancy TRA has announced the appointment of a new Head of Innovation and two new directors to join its burgeoning Sydney team.  Read more

Arun Kumar returns to senior Asia leadership role for Dynata

Dynata has appointed Arun Kumar as Vice President, Southeast Asia and India leading the business and teams across the region.  Read more

Australia lags many countries globally when it comes to awareness and enthusiasm for the metaverse and extended reality  – Ipsos survey

An Ipsos Survey for the World Economic Forum finds the global public divided in their level of excitement about the new technologies, but most agree it will profoundly impact their lives.  Read more

Zoom, Tesla and REI among 2022’s top purpose-driven brands, with newcomers Pfizer, Google and Toyota on the list, study finds

Presented by leading Movement Thinking™ firm, StrawberryFrog, and Dynata, the world’s largest first-party data platform for insights, activation and measurement, the “2022 Purpose Power Index” revealed substantial moves by many top brands, in the largest study to measure perceptions of brand purpose.  Read more

Stable Research has changed its name to CRNRSTONE

For over 20 years, Stable Research has been synonymous in market research with finding those hard to reach, high quality people for adhoc and continuous qualitative projects.  Read more

Australians no longer relate to “Aussie family” advertising stereotypes as housing crisis bites

Major shifts to family structures and the housing affordability crisis are among the key trends shaping the world post-COVID, according to a new report from Pureprofile Limited (ASX: PPL) and Insights Exchange.  Read more

Pureprofile teams up with iGoDirect to enhance rewards and loyalty programs

lobal data and insights company,Pureprofile Limited (ASX: PPL) has today announced a new partnership with customer engagement powerhouse, iGoDirect to bring new incentivised opportunities to its active member base.  Read more

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