4 May 2021
The Research Got Talent (RGT) competition, run in conjunction with the International Market Research Day (#IMRD), encourages young professionals to use market research and insights to support local charities and NGOs to overcome pressing social issues.
The RGT winners for 2021 are Samantha Liew and May Chantra from Lewers Research for their entry – Courage to Care – Upstander Program Scoping in association with Courage to Care Victoria (C2C) – a project that aims to equip C2C with insights it needs to help expand its Upstander Programs which address racism, bullying and prejudice – in the schoolyard, workplace and community.
The research projects in the RGT competition aim to assist change in various areas, including gender inequality, access to justice and education, integration and diversity, environmental issues, and climate change. The young researchers were required to submit a project proposal about the problem facing the charity/ NGO and how they would conduct research to assist it in overcoming this issue. Entries were required to reflect a relevant, innovative, and impactful research design project that assesses the organisation’s specific issue.
Liew and Chantra will now complete the project with Courage To Care Victoria and enter their final report as Australia’s entry into ESOMAR’s global competition. Winners from each region (participating in the worldwide competition) will present their work to an international audience at ESOMAR Congress in September.
The other finalists for 2021 were:
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